The Modern Christmas Tree is changing holiday decor with its sleek design, seen on Shark Tank. It comes from a family tradition of creativity. Matt Bliss, inspired by his grandfather’s 1960s design, showcased this space-saving tree on Shark Tank in Season 9.
Bliss asked for $100,000 for a 10% stake in his Modern Christmas Tree. He caught Barbara Corcoran’s attention with its minimalist look and easy setup. This deal has changed how many Americans decorate for Christmas.
After Shark Tank, Modern Christmas Tree’s sales skyrocketed by 300%. Now, the company makes about $1 million a year. Bliss has also introduced undecorated trees and more affordable choices to reach more people.
Key Takeaways
- Modern Christmas Tree secured a $100,000 deal with Barbara Corcoran on Shark Tank
- Sales increased by 300% after the show aired
- The company now generates around $1 million in annual revenue
- New product options include undecorated and more affordable trees
- Plans for international expansion to Australia in 2024 and Europe in 2025
The Origins of Modern Christmas Tree
The story of the Modern Christmas Tree starts with Lawrence “Bud” Stoecker, a NASA engineer. He had a passion for innovation. This passion led to a new way to decorate for the holidays that would soon catch everyone’s eye.
Lawrence “Bud” Stoecker’s Inspiration
Stoecker’s work on Apollo missions at NASA sparked his creativity. His engineering skills and experience building A-frame cabins influenced his tree design. The result was a modern, space-saving tree unlike any other.
From NASA Engineer to Holiday Innovator
Stoecker wanted to create a holiday centerpiece that was both modern and timeless. He designed a tree with concentric rings, made from a single sheet of acrylic. These rings were held together by a ball chain, making the tree easy to set up and store.
A Family Legacy of Creativity
The Modern Christmas Tree became a beloved family tradition. Stoecker’s grandson, Matt Bliss, saw the potential in his grandfather’s design. In 2012, Bliss started Modern Christmas Trees in Denver, Colorado. He turned his family’s heirloom into a successful business.
| Feature | Description |
|---|---|
| Design Inspiration | NASA engineering and A-frame cabins |
| Materials | Acrylic rings and ball chain |
| Key Benefits | Easy assembly, flat storage, modern aesthetics |
| Company Founded | 2012 in Denver, Colorado |
Reinventing Holiday Traditions
The Modern Christmas Tree offers a new take on holiday decor. It combines festive charm with modern looks, making it a great choice for those looking for different Christmas tree options. No more dealing with big trees that take up too much space.
Matt Bliss was inspired by his grandfather’s idea. He created a Christmas tree that solves common holiday problems. It’s perfect for city folks with little room.
The trees are available in four sizes, priced from $297 to $2,197. This range meets different budgets and tastes. Bliss and his team make 1,000 to 1,500 trees each year. Sales really pick up after Halloween.
“Our trees are not just decorations, they’re conversation starters,” says Matt Bliss.
These Christmas tree alternatives are not just for homes. They’re also in famous places like the Colorado Governor’s Mansion and Ritz-Carlton hotels. Even Disneyland Hotel bought 16 trees for their holiday displays.
| Feature | Benefit |
|---|---|
| Space-saving design | Perfect for small apartments |
| Easy assembly | Saves time and effort |
| Modern aesthetics | Complements contemporary interiors |
| Multiple models | Suits various preferences and budgets |
Matt Bliss: Carrying Forward the Family Vision
Matt Bliss, the founder of Modern Christmas Tree, turned his grandfather’s design into a booming business. He was inspired by Lawrence “Bud” Stoecker’s unique idea. Bliss wanted to bring new holiday decor to today’s homes.
Transforming Grandfather’s Design
Bliss made his grandfather’s idea better for today’s tastes. He tried out different materials and finishes. This led to a modern, space-saving alternative to old Christmas trees.

Launching Modern Christmas Trees
In 2011, Matt Bliss started Modern Christmas Trees. He aimed to keep his grandfather’s legacy alive while catering to those who care about the environment. The company’s success shows how well this vision worked:
| Year | Milestone |
|---|---|
| 2011 | Company launch |
| 2017 | Shark Tank appearance |
| 2018 | 300% sales increase |
| 2023 | International expansion plans |
Bliss’s journey from admiring his grandfather’s work to starting a successful company is inspiring. It shows the impact of family inspiration and creativity in holiday decor.
Modern Christmas Tree: A Space-Saving Solution
The Modern Christmas Tree brings a new twist to holiday decor. It’s perfect for small spaces. Its sleek design fits well in corners or against walls, saving floor space in tiny apartments and offices.
Unlike big trees that take up a lot of room, this tree is compact. It comes in various sizes. Wall-mounted options are great for those with very little space. Its simple design means no big base is needed, fitting well in modern homes.
Let’s compare the Modern Christmas Tree to a traditional tree:
| Feature | Modern Christmas Tree | Traditional Tree |
|---|---|---|
| Floor Space Required | Minimal | Significant |
| Assembly Time | Quick | Time-consuming |
| Storage | Compact | Bulky |
| Versatility | High (wall-mounted options) | Limited |
This design shows you can have holiday cheer without taking up too much space. The Modern Christmas Tree adds festive joy to any room without being too much. It’s a smart choice for city dwellers and those who like simple things.
Eco-Friendly Approach to Holiday Decor
The Modern Christmas Tree is a green choice for the holiday season. It changes how we think about holiday decorations. This design tackles the environmental issues of old trees, bringing a new twist to festive decor.
Sustainable Materials
Modern Christmas Tree is made from materials that can be recycled. It meets the needs of those who care about the planet. This makes it a perfect choice for eco-friendly holiday celebrations.

Reusable Design
This tree is made to last, unlike traditional trees that are thrown away. Its strong build means it can be used year after year. This cuts down on waste and environmental harm.
Reducing Environmental Impact
Using a Modern Christmas Tree means less harm to the environment. It cuts down on the need for tree farming, shipping, and getting rid of trees. This green approach has won over many customers.
Modern Christmas Tree’s success shows in its growing value. It went from $5 million in 2020 to $6 million by 2024. This shows more people want green holiday options.
The company leads in eco-friendly holiday decor. As people care more about the planet, Modern Christmas Tree becomes more popular. It offers a stylish, eco-friendly alternative to traditional trees.
Modern Christmas Tree Shark Tank Appearance
Matt Bliss’s holiday decor business hit a milestone on Shark Tank. He asked for $100,000 for a 10% stake. His pitch highlighted the tree’s sleek, space-saving design.
Sharks’ Reactions
The sharks were interested in the modern twist on Christmas trees. They had doubts about market size and prices. Yet, one shark believed in its growth potential.
Barbara Corcoran’s Winning Offer
Barbara Corcoran, known for her design sense, made a strong offer. She offered $100,000 for 18% equity and a $5 royalty until her investment was back. Bliss took the deal, seeing Corcoran’s value in growing the business.

Corcoran’s investment was a game-changer for Modern Christmas Tree. Sales skyrocketed by 300% after the show. This success led to more products and plans to expand globally.
“The Modern Christmas Tree is not just a product; it’s a piece of art that brings joy to homes during the holidays,” Barbara Corcoran remarked after sealing the deal.
Over 35 publications and design blogs have showcased the Modern Christmas Tree. Its popularity keeps growing. Shark Tank was key to its success, showing that new ideas can lead to big opportunities.
Product Features and Pricing
Modern Christmas Trees mix old traditions with new ideas. They come with lights, ornaments, and a spinning mirror ball on top. This makes them perfect for those who want a modern take on Christmas decorations.
They come in different sizes, including a stunning 7.5-foot hanging white tree. This tree adds elegance to any room, especially great for homes with tall ceilings or open spaces.

The prices of Modern Christmas Trees show their quality and unique design. When they appeared on Shark Tank, a decorated tree cost $232 to make and sold for $799. This pricing helped the company make a good profit while offering high-end decorations to customers.
The company also saw the need for more options. They started selling undecorated trees and smaller models at lower prices. This move made the Modern Christmas Tree more affordable for more people, meeting different budgets and tastes.
| Model | Size | Features | Retail Price |
|---|---|---|---|
| Deluxe | 7.5 feet | Pre-lit, fully decorated, rotating topper | $799 |
| Standard | 6 feet | Pre-lit, undecorated | $599 |
| Compact | 4 feet | Pre-lit, partially decorated | $399 |
Post-Shark Tank Success and Growth
Modern Christmas Trees had a big win on Shark Tank, boosting their holiday decor business. Matt Bliss got a deal with Barbara Corcoran for $100,000 in exchange for 18% equity. This led to a 300% increase in sales.
Impressive Sales Growth
The growth of Modern Christmas Trees has been amazing. Now, they make about $1 million a year, up from before Shark Tank. This jump is thanks to the show’s exposure and Barbara Corcoran’s advice.
Expanding Product Line
Modern Christmas Trees has added more products to reach more customers. They offer undecorated trees at a lower price and smaller, more affordable models. They even have a 10-foot model and a wall-mounted version for different spaces and budgets.
International Expansion Plans
Modern Christmas Trees is looking to grow globally. They plan to ship locally in Australia by 2024 and enter Europe by 2025. This move could make them a top name in modern holiday decor worldwide.
| Milestone | Achievement |
|---|---|
| Shark Tank Deal | $100,000 for 18% equity |
| Sales Increase | 300% post-Shark Tank |
| Annual Revenue | Approximately $1 million |
| Product Expansion | Undecorated trees, affordable models |
| Future Plans | Australia (2024), Europe (2025) |
Customer Reception and Market Impact
Modern Christmas Tree has made a big splash in the holiday decor world. After appearing on Shark Tank, sales skyrocketed by 300%. This shows how much people want new and exciting holiday decor.
Customers love the space-saving designs of Modern Christmas Tree. Prices range from $199 for the “Jubilee” to $799 for a 7.5-foot tree. People see the value in these decorations that last a long time.
Matt Bliss’s dream has grown worldwide, with trees sold in Europe and Asia. Team-ups with Brookstone, Frontgate, and Amazon have helped the brand grow. This shows Modern Christmas Tree’s big impact on holiday decor trends.
The company also cares about giving back. It works with the Alzheimer’s Association, showing that modern design and helping others can go together. As Modern Christmas Tree keeps growing, its influence on holiday decor will only get stronger.
FAQ
What inspired the Modern Christmas Tree design?
How does the Modern Christmas Tree differ from traditional Christmas trees?
Who is Matt Bliss, and what is his role in the Modern Christmas Tree company?
How does the Modern Christmas Tree address space constraints?
What makes the Modern Christmas Tree an eco-friendly choice?
What happened when Modern Christmas Trees appeared on Shark Tank?
What are some key features and pricing of the Modern Christmas Tree?
How has the Modern Christmas Tree performed since its Shark Tank appearance?
FAQ
What inspired the Modern Christmas Tree design?
Lawrence “Bud” Stoecker, a NASA engineer, created the Modern Christmas Tree in the 1960s. His work on Apollo missions and building A-frame cabins inspired its minimalist look.
How does the Modern Christmas Tree differ from traditional Christmas trees?
The Modern Christmas Tree is sleek and saves space. It’s perfect for modern homes and those with little floor space. It combines festive looks with today’s design trends.
Who is Matt Bliss, and what is his role in the Modern Christmas Tree company?
Matt Bliss is the founder of Modern Christmas Trees. He’s the grandson of Lawrence “Bud” Stoecker, the original designer. Bliss turned his grandfather’s idea into a product, launching the company to share this unique holiday decor.
How does the Modern Christmas Tree address space constraints?
The Modern Christmas Tree is great for small spaces. It comes in various sizes, including wall-mounted options. This makes it perfect for apartments, small homes, and offices.
What makes the Modern Christmas Tree an eco-friendly choice?
The Modern Christmas Tree is eco-friendly. It’s made to last, reducing the need for new trees each year. This cuts down on environmental harm from tree purchases and disposal.
What happened when Modern Christmas Trees appeared on Shark Tank?
Matt Bliss pitched Modern Christmas Trees on Shark Tank Season 9. He asked for 0,000 for 10% equity. Barbara Corcoran offered 0,000 for 18% equity plus a royalty, which Bliss accepted.
What are some key features and pricing of the Modern Christmas Tree?
Modern Christmas Trees are pre-lit with ornaments and a mirror ball topper. A 7.5′ hanging white tree cost 2 to make and sold for 9. The company also offers undecorated and smaller, more affordable trees.
How has the Modern Christmas Tree performed since its Shark Tank appearance?
After Shark Tank, Modern Christmas Trees saw a 300% sales boost. The company expanded its line and introduced more affordable options. It plans to ship locally in Australia by 2024 and enter Europe by 2025. Now, it makes about
FAQ
What inspired the Modern Christmas Tree design?
Lawrence “Bud” Stoecker, a NASA engineer, created the Modern Christmas Tree in the 1960s. His work on Apollo missions and building A-frame cabins inspired its minimalist look.
How does the Modern Christmas Tree differ from traditional Christmas trees?
The Modern Christmas Tree is sleek and saves space. It’s perfect for modern homes and those with little floor space. It combines festive looks with today’s design trends.
Who is Matt Bliss, and what is his role in the Modern Christmas Tree company?
Matt Bliss is the founder of Modern Christmas Trees. He’s the grandson of Lawrence “Bud” Stoecker, the original designer. Bliss turned his grandfather’s idea into a product, launching the company to share this unique holiday decor.
How does the Modern Christmas Tree address space constraints?
The Modern Christmas Tree is great for small spaces. It comes in various sizes, including wall-mounted options. This makes it perfect for apartments, small homes, and offices.
What makes the Modern Christmas Tree an eco-friendly choice?
The Modern Christmas Tree is eco-friendly. It’s made to last, reducing the need for new trees each year. This cuts down on environmental harm from tree purchases and disposal.
What happened when Modern Christmas Trees appeared on Shark Tank?
Matt Bliss pitched Modern Christmas Trees on Shark Tank Season 9. He asked for $100,000 for 10% equity. Barbara Corcoran offered $100,000 for 18% equity plus a $5 royalty, which Bliss accepted.
What are some key features and pricing of the Modern Christmas Tree?
Modern Christmas Trees are pre-lit with ornaments and a mirror ball topper. A 7.5′ hanging white tree cost $232 to make and sold for $799. The company also offers undecorated and smaller, more affordable trees.
How has the Modern Christmas Tree performed since its Shark Tank appearance?
After Shark Tank, Modern Christmas Trees saw a 300% sales boost. The company expanded its line and introduced more affordable options. It plans to ship locally in Australia by 2024 and enter Europe by 2025. Now, it makes about $1 million a year.
How has the Modern Christmas Tree been received by customers and the market?
Customers love the Modern Christmas Tree for its modern look. It has influenced holiday decor trends towards minimalist and space-saving designs. The company’s growth shows a shift towards eco-friendly holiday decorations.
million a year.
How has the Modern Christmas Tree been received by customers and the market?
Customers love the Modern Christmas Tree for its modern look. It has influenced holiday decor trends towards minimalist and space-saving designs. The company’s growth shows a shift towards eco-friendly holiday decorations.